General data protection law: take care of customer data


What is the General Personal Data Protection Act?

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The General Law on the Protection of Personal Data, enacted in August 2018, brought a series of changes regarding the way companies and public bodies should deal with third party data. The standard, which follows the steps of the European Union's General Data Protection Regulation (GDPR), has a set of measures to regulate the way that information is collected, stored and used in the provision of services.

What is the General Personal Data Protection Act?

The General Law on the Protection of Personal Data, like the GDPR, is a set of rules that aims to make the relationships and uses of companies with their customers' data more transparent.

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To this end, rules have been established that involve authorizations on the use of information and mechanisms to make privacy policies clearer. In addition, the mandatory actions in case of leaks are also more accurate, offering more security to the user.

How does LGPD influence the privacy policy of companies?
For companies, the LGPD may represent the need to make several changes to data protection policies. All businesses and public institutions that provide services in Brazil that involve the collection of information from third parties must make adaptations, such as:

provide greater transparency about data processing processes;
having more active postures if information leaks occur;
review your privacy and digital security rules.

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